Our Buyer Opinion Insights
Direct insight from verified buyers, in half the time.
Talk to people who actually bought your products
Speak to the consumer who just purchased your product to avoid recall-bias. Our Omnichannel Panel brings your insights closer to the purchase decision, allowing you to effectively target your questions to the exact shopper making the purchase.
Get feedback from shoppers based on verified purchases. Send surveys to custom-segmented shopper groups right after the shopper completes a purchase for more direct, accurate and immediate insight.
Understand the perceived impact of your trade promotions. Behaviourally targeted promo effectiveness surveys reveal whether category and brand buyers recall seeing your promotions and the impact on their purchase behaviour, with surveys administered within 24 hours of purchase.
Shopper Journey Studies
Pricing is about both perception and reality. Behaviorally targeted pricing surveys reveal how proven purchasers feel about the price they paid for your product, with surveys administered within 24 hours of purchase.
New Launch & New Buyer Analysis
Analyse how your product is being used in order to understand why people buy. Gain deeper insights through customised surveys within days from verified purchasers, combining behavioural insights with the attitudes that drive them to increase household penetration.
Lapsed and Leaked Shoppers
Avoid recall-bias. Trigger surveys as soon as the shopper makes a specific purchase to best understand the in-store experience and gather initial feedback about your product.
Instant Surveys are deployed continuously when a particular product is purchased. You can access your consumers directly within days to understand how you can better influence their behaviours without having to design the questions from scratch.